Engaging Streamlining

Roundup: Tips and Tools to Improve Your Social Media, Content Marketing Performance Metrics and More

Roundup: Tips and Tools to Improve Your Social Media, Content Marketing Performance Metrics and More

Did You See That?

We’ve gathered a bunch of fantastic visual storytelling articles for this week’s roundup, covering DIY tools for visual content, how to dodge content marketing burnout and tips for building your brand on social media. We hope you’ll share on social and give us a shout if you would like to hear more on a certain topic. We’re all ears! You can send me a note at danielle@photoshelter.com or shout out at us on Instagram or Twitter @getlibris.

Roundup:

The Pros, Cons, and Costs of the Top 5 DIY Infographic Tools

By Amanda Walgrove for The Freelancer

Sometimes you just want to add a little flare to your written content. After all, a story told visually is more captivating than a story told through text alone. If you don’t have access to professional photography and you don’t want to source from a third party, you can create your own graphic to give your content that extra creative push. In this article by Amanda Walgrove, you’ll find 5 easy, affordable tools you can use to build infographics for your next piece of content.

On-Demand Webinar: 17 Visual Storytelling Hacks for 2017


Social Media, Mobile, and Travel: Like, Tweet, and Share Your Way Across the Globe

By Emily Carter for Webpage FX

This article by Emily Carter is loaded with statistics that show travelers depend on social media when they’re deciding where to go, where to stay, what to eat and more. Carter points out the benefits of user generated content and share tips for how your brand can use it to give your social media authenticity. Bonus: she makes her points through an eye-catching, shareable infographic.

Report: The Lifecycle of Visual Assets in Hospitality and Travel


6 Cutting-Edge User Generated Content Campaigns To Inspire Your Visual Content Marketing

By Yoav Guttman for Libris

What’s the best way for your brand to work user generated content into your storytelling strategy? Check out six cutting-edge campaigns that brands are using to transform their marketing from a passive user experience to one where the user is actively participating in the brand’s content creation.


Constant Content: The Silver Bullet for Failing Content Marketing Strategy

By Simon Penson for Moz

Ever feel like you’re in a content marketing lull? Simon Penson shares some ideas to pull you out of that funk and keep your content marketing strategy fresh and engaging.


Production vs. Performance Metrics: The Key to ‘Moneyball’-Style Content Planning

By Joe Lazauskas for Contently

Content marketing is hot right now, but how do you measure its impact? Understanding how to track the performance of your content is key to a successful marketing strategy.


10 Simple Ways to Instantly Jazz Up Your Brand’s Instagram Feed

By Taylor Loren for Canva

If you’ve ever taken a class on photo editing, then you know that cohesion is everything. That goes for your Instagram feed, as well. If you’re curious to learn how you can make your Instagram feed more cohesive, take a scroll through this article by Taylor Loren from Canva. You’ll also learn some new ways to spice up your feed, like incorporating a stream of color or illustrations.


7 College Sports Teams Share Their Social Media Secrets

By Danielle Maczynski for Libris

Check out this Q & A with some of the best teams in college sports social media, including Clemson, Notre Dame and LSU. Find out their do’s and don’t’s, best practices for engaging followers, creative ways to improve your social media strategy and more.


Interview with Jacco de Bruijn, Head of Marketing & Sales – Libris

By Avinash Duduskar for MarTechSeries

Check out this interview with our very own Head of Marketing & Sales, Jacco de Bruijn. Jacco sat down with Avinash Duduskar to talk about marketing technology and the tools he can’t live without to keep his daily workflow at its best.

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