As a sports photographer covering the game for a major brand, team or league, game day coverage needs to be shared as quickly as breaking news. Oftentimes, for diehard fans, it is breaking news.
For Terrell Lloyd, Lead Team Photographer and Senior Manager of Photography Services for the San Francisco 49ers, ensuring his team has a lightning-fast workflow is top of mind. Exceeding expectations is a must.
— PhotoShelter for Brands (@psforbrands) July 14, 2020
The Canon Explorer of Light joined us for a spectacular session during this year’s The PhotoShelter Summit for Brands and gave us an Inside Look at his team’s creative process.
With this workflow put to the test, special moments like these can be photographed on the field and shared on social within seconds.
Want to take a deeper dive into the strategy behind Terrell and his team’s photo workflow? Join us on August 25 at 2pm ET/11am PT to see how they pump out exciting game day content in real time and what tech and tools they use to make it all possible.